The challenge
Brunswick Square Dental Practice is a private practice on Brunswick Place in Hove, run by its owners, Suzanne and Nisha. Its patients are local families and individuals, many of them choosing a dentist for the first time in the area, and some of them anxious about dental visits.
The website had to do three jobs: make the practice feel friendly before anyone walks in, explain treatments and fees plainly, and make booking and getting in touch effortless.


